SACRED: Saving Agave for Culture, Recreation, Education, and Development

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We fund libraries in rural Mexico

We replant agave

We help preserve water

Saving Agave for Culture, Recreation, Education and Development

The (relative) boom in interest in agave spirits (mezcal, raicilla, bacanora, tequila, and destilado de agave) has created an economic engine that is sparking enormous changes in the rural Mexican towns where they produce these traditional and artisanal spirits. The young adult male population had been depleted in these small towns, as they went north to make money to send home. But those same adult males are now needed in the towns to make these spirits, and to farm to feed the larger populations. And the increased income is allowing them to build libraries and stock those libraries with books — a scarce resource in rural Mexico.

SACRED is a USA-based, 501(c)(3) not-for-profit corporation that helps raise money to send to these towns, to aid in the building of these libraries; to help replant the agave, to ensure the economic engine doesn't die; and to underwrite the cost to maintain and replicate the water-preservation systems these towns have established to buffer against drought. The fund-raising generally takes the form of tasting events, where participants who make a donation to one of the projects in Mexico are treated to samples of five or more of the rare agave spirits from these towns.

Board Members

Connie Bank
Ten Angry Pitbulls, Inc.

Lou Bank
Ten Angry Pitbulls, Inc.

Jason Busch
Founder and Managing Director, Azul Partners, Inc.

Dr. Izzy Naem
Director, Floss & Co.


The Agave Triumvirate, "Heritage Radio Happy Hour," 05/02/2019

Learn More About Mezcal, The New York Times, 04/16/2019

Big Heat 2019: Chicago’s Food and Drink 50, by David Hammond, Newcity, 03/28/2019

Score Values: Saving Agave for Culture, Recreation, Education, and Development (S.A.C.R.E.D.), interview with Rey Diaz, on 670 AM The Score, 10/14/2018

Tales of the Cocktail Foundation Announces 2018 Golden Spirit Award, by Alex Smith, 10/10/2018

Global Activism: Saving Agave for Culture, Recreation, Education, and Development (S.A.C.R.E.D.), interview with Jerome McDonnell, on WBEZ's "Worldview," 10/04/2018

Seventeen of the Best Mezcals to Try This Year, by Karla Alindahao, for Forbes, 04/19/2018

Heritage Radio Happy Hour, 03/22/2018

Jump into an ocean of mezcal during Mexico in a Bottle, by Mike Sula, for Reader, 10/13/2017

Global Activism: S.A.C.R.E.D.’s Mexico In A Bottle Festival, interview with Jerome McDonnell, on WBEZ's "Worldview," 10/12/2017 (and, really, it's Mezcalistas' festival!)

Pickle me pretty A mezcal maestro, educator are among the featured speakers at Fermentation Fest, by Allison Geyer, for Isthmus, 09/28/2017

Lou Bank of SACRED, interview on "The Bill and Wendy Show" on WGN Radio, 08/30/2017

Six Places to Try Mezcal in Charlotte, by Kristen Wile, for Charlotte Magazine, 08/17/2017

Mezcal’s Moment: Why This Mexican Spirit Is Booming — and You Should Sip It While You Can, by David Hammond, for Make It Better, 07/13/2017

I Was a Mezcal Mule: Bringing Home Oaxaca’s Spirit, by David Hammond, for Newcity, 06/2017

Lou Bank of SACRED, interview with "Heritage Radio Network," 05/26/2017

Global Activism: Using Mezcal To Improve Life In Rural Mexico, interview with Jerome McDonnell, on WBEZ's "Worldview," 05/25/2017

The Chicago field guide to mezcal, the spirit of the summer, by Mike Sula, for Reader, 05/17/2017

Mezcaleros: Oaxaca, April, 2017, by David Hammond, for, 04/24/2017

Chicagoans join Earth Day efforts to protect future of agave — and mezcal , by David Hammond, for Chicago Tribune, 04/21/2017

Interview with Lou Bank: Mezcal as S.A.C.R.E.D. , by Peter Reinhart, for Pizza Quest, 11/08/2016

Arriba! Olde World Agave Production Today In Rural Mexico , by Brian Standing, for WORT-FM, 10/03/2016

Agave Adoration: The Mezcal Gospel According to Lou Bank, by David Hammond, for New City, 04/02/2015

Rare Agave Spirits Tastings
Chicago's Agave Triangle
Partnership with Roots Chocolates
Funding for the Biblioteca el Rosario AC
Replanting Agave
Water Reservoirs in Santa Catarina Minas
Dia de Reyes, Los Tres Reyes Magos
Dark Matter Coffee employee gifts

We have the strength of Ten Angry Pitbulls
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